Looking for a Beijing souvenir your kids will actually love?
At the LEGO Flagship Store on Wangfujing Street, you can create your own personalized LEGO minifigure and explore Beijing-exclusive sets and Chinese-themed displays.
It is small, fun, easy to pack — and much more personal than a typical souvenir.
A Fun Beijing Souvenir for Kids
Souvenir shopping with kids does not have to mean buying another keychain or postcard.
At the LEGO Flagship Store on Wangfujing Street, kids can create their own personalized LEGO minifigure by choosing different heads, hairstyles, outfits, and accessories.
The store itself is also worth a look, with Chinese-inspired LEGO displays featuring elements of Beijing culture, traditional architecture, and famous landmarks.
For families visiting Beijing — or simply for LEGO fans — this can be a fun little stop during a day in Wangfujing.
Want to see what the experience looks like?
